Pricing & Quoting

Stop losing margin in manual pricing and quoting

We build custom AI systems that automate retail pricing workflows, reduce errors, and protect margin.

Industry Context

Retail pricing and quoting is a high-stakes operational bottleneck. Thin margins, complex promotions, and rapid SKU turnover make manual processes unsustainable. Sales teams juggle distributor price lists, seasonal markdowns, and custom quotes -- often under pressure to respond within hours. MAP compliance adds another layer of risk. In a sector where workforce turnover is high, institutional pricing knowledge walks out the door constantly. Errors here don't just cost margin -- they cost customer trust.

By the Numbers

10%

margin improvement from dynamic AI pricing

McKinsey Retail Pricing, 2024

82%

of retailers still use manual pricing rules

Gartner Retail, 2025

more pricing scenarios evaluated with AI models

Deloitte Retail AI, 2025

The Problem

What you're dealing with

Sales reps manually cross-reference distributor price sheets and promo calendars, with errors in 15% of quotes

Quoting for bulk or custom orders takes 2-3 days because pricing needs manual approval from finance and category management

Margin leakage from unintentional MAP violations or misapplied promotional thresholds

New hires take months to learn complex pricing rules and exception workflows

Pricing updates (new SKUs, cost changes) take weeks to flow through sales materials and CRM

The Solution

How it works

We start by mapping your actual pricing workflows -- not the documented ones. Our AI interviews your sales, finance, and category teams to understand how pricing really happens. We then design a system that connects to your ERP, CRM, and distributor portals. The system automates price validation, applies business rules (MAP compliance, bulk discounts), and generates accurate quotes in minutes. It learns from historical data to flag anomalies or suggest optimizations. We build and deploy this on our proprietary platform, so we deliver a working system in weeks -- not the months typical of custom development. You get a system that fits your tools, not a generic SaaS product that forces you to change how you work.

Arc

Automates integration with your existing systems (ERP, CRM, distributor portals) and enforces business rules in real time

POI

Generates accurate, compliant quotes by applying pricing logic, promotions, and margin guards based on your data

In Practice

Before and after

Before

A sales rep receives a request for a custom bulk order. They download the latest distributor price sheet, check promo calendars in Excel, email finance for approval on margin, wait 48 hours, then manually build a quote in Word -- only to find the distributor price changed during the delay.

After

The rep enters the order details into the custom AI system we built. It pulls live distributor pricing, validates against MAP rules, applies bulk discount tiers automatically, and generates a compliant PDF quote in 90 seconds. Finance gets an automated alert only if margin falls below threshold.

1 Rep inputs order details into the system
2 AI validates pricing against live data and business rules
3 System generates compliant quote and logs transaction

2 weeks

from kickoff to working prototype

For a regional retail chain with 15,000 SKUs and 3 distributor integrations

FAQ

Common questions

How do you handle integration with our legacy systems?

We build connectors for your APIs, file formats, or even screen-scraping if needed. Our platform is built for the mixed tech environments common in retail.

What if our pricing rules change frequently?

The system includes a rules engine your team can update without code. We train your staff on maintaining it.

How do you ensure compliance with our vendor agreements?

We embed your specific MAP and contractual rules into the system's validation layer, with audit trails for every quote.

What's the typical ROI?

Clients see payback in 3-6 months from reduced errors, faster quoting, and recovered margin. We provide a detailed business case before you commit.

Do we own the system you build?

Yes. You get full source code and documentation. We offer optional support plans, but the system is yours to run and modify.